Post by bileo on Apr 19, 2022 16:08:05 GMT 8
Toyota is a company famous for quality cars. Therefore, the price of Toyota cars is always more expensive than other cheap car manufacturers in all markets, not only in the Philippines. They also focus on research, development and customer experience.
Up to now, Toyota has launched 22 car models in the Philippines. Toyota Wigo Hatchback is the most affordable of these.
So why are Toyota cars expensive?
Cost to produce: Toyota has informed that their production costs are not as cheap as people think. And there is evidence to prove it.
R&D (Research & Development): research is expensive, not just the automotive industry. With each research, Toyota spends a lot of money on human and material. They have invested a lot of money in research and development to be able to produce better, safer cars.
Marketing: not only focusing on product quality, Toyota is also extremely interested in its brand. They invest a lot in marketing projects to be able to advertise their products to the target audience.
Distribution channels: the creation of distribution channels is also a big problem. A brand has a good distribution channel, the business will also become better and easier. Therefore, discounting for each level in the distribution channel is also a huge expense that Toyota has to spend.
Variable Costs: as a Japanese company, Toyota has to pay a high tax rate. Not only that, auto is the industry with the highest tax rate.
Above are a few reasons why Toyota is more expensive than other models. However, with a high price tag, you will also receive commensurate values such as safety, quality and brand.
>>> See more information: philkotse.com/toyota-philippines-price-list
Up to now, Toyota has launched 22 car models in the Philippines. Toyota Wigo Hatchback is the most affordable of these.
So why are Toyota cars expensive?
Cost to produce: Toyota has informed that their production costs are not as cheap as people think. And there is evidence to prove it.
R&D (Research & Development): research is expensive, not just the automotive industry. With each research, Toyota spends a lot of money on human and material. They have invested a lot of money in research and development to be able to produce better, safer cars.
Marketing: not only focusing on product quality, Toyota is also extremely interested in its brand. They invest a lot in marketing projects to be able to advertise their products to the target audience.
Distribution channels: the creation of distribution channels is also a big problem. A brand has a good distribution channel, the business will also become better and easier. Therefore, discounting for each level in the distribution channel is also a huge expense that Toyota has to spend.
Variable Costs: as a Japanese company, Toyota has to pay a high tax rate. Not only that, auto is the industry with the highest tax rate.
Above are a few reasons why Toyota is more expensive than other models. However, with a high price tag, you will also receive commensurate values such as safety, quality and brand.
>>> See more information: philkotse.com/toyota-philippines-price-list